Untold truths part 1

I went to supermarket today to buy some food and some other usual stuff, nothing special. I noticed one advert that has also been in television, it sells hair products. There is some middle aged bloke speaking french I presume, and of course some chick showing off her hair. That reminded me about one hair product (this happened years ago) that was on sale in supermarkets, like L'Oreals etc. It wasn't selling very well and the company that made it was worried about their sales, so they hired marketing company to boost up sales.

And what was their solution for the problem, first of all, pull out the product from general stores, put it sale on barber shops, hook the price up some +200%. The company then decided okay, let's do that. And the result? Profits of their products went through the roof. Earlier you could buy that exactly same product on general stores for 5 euros, now when you went to get your hair cut, paid 20 euros for that and also the barber would tell you that you need to get this and that hair product for 15 euros each. Chachiiing $$$

I guess it's all about location, location, location.